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Are You Cold Calling on Social Media?

How Is That Working For You? HI I'M KATHRYN WATSON with Marketing Your Care and I'm back with some social media marketing tips. So today I want to talk about Cold Calling versus Warm Leads. Which one do you think is best? I'd love to hear your thoughts. Probably most of you are going to say warm leads. Why? You Already Have a Relationship Because they already have developed some bit of a relationship with you. It might be small or might be the beginning of a relationship. But they know who you are and you're not just somebody trying to sell them something. Hopefully. :-) So if you're really thinking that warm leads are the best. I want you to apply that now to social media. Let's think about