There is a lot of hype out there these days. I mean a lot of hype. A lot of companies will try to sell you get rich quick schemes and they are making a lot of money.

They will suck you in

With their visions of grandeur. They will show you how they have made thousands of dollars a day easily.

But what they won't tell you

Is that they have made this money off the backs of small business owners who are desperate. Small business owners just like you who want to grow your business.

Most of these people have never worked in your industry

The truth is, they see you as a good mark, easy prey. Because you are desperate and you want what they have achieved.

Building a business online is really no different that building a business off line. Both are about relationships and service.

After all isn't that why you choose the business you have?

You want to help people. That is what drives you. I get it. Yes you want and need a decent income to help you move forward. This allows you to enjoy life and be able to help more people. AND, you can have both! :-)

The key to building a successful business

Is having a process in place. You have to have a strategy, a system and you need focus to implement your plan.

And you need to get clear about your audience

You need to gather your audience, or I like to call them, your tribe together. Your tribe is the people who need your service or refer other people to your service. These are the people you need to connect with. This is who you need to get your marketing message out to.

The rest is pretty easy.

Put one foot in front of the other and start moving forward.

Kathryn Watson is a Social Media Strategist. She offers a complimentary consultation and assessment of your business needs. Email Kathryn today!